Trade Show Booth and Ballpark Displays

Southwest Airlines understands that environment and state-of-mind truly impact how people engage with brands. We’re on board with that.

For the last several years, Idea Planet has helped Southwest Airlines optimize B2B and B2C customers’ experiences everywhere and anywhere — from fostering powerful business engagements at trade shows to making sure they hit a home run with baseball fans at local ballparks.

Client: Southwest Airlines

Program: Brand Activation

Global Business Travel Association Trade Show Booth

  • Multi-level meeting areas

  • Ambient, blue-light lounge

  • RFID welcome technology